Those who have ventured to Thailand will be hardly surprised to learn that this country is the most visited in all of Southeast Asia. While its popularity is irrefutable, the reason why is less apparent. For some, Thailand's golden beaches are worthy of a plane ride with the beachside bliss best experienced on peaceful islands like Koh Samui and Ko Pha-ngan with a cocktail in hand.

Others prefer the chaos of it all, diving head first into the thick of Bangkok and losing themselves among a sea of over 8 million people. Then there are the gourmet travellers, the party animals, adrenalin junkies and people just looking for a change of scenery at a cheap price. Thailand has something for travellers of all tastes.

Such breadth of tourism is testament to Thailand's assets, of which there are many. Located in the centre of the Indochina Peninsula, Thailand contains a variety of terrain from thick jungles to tropical islands, mystic highlands and river valleys. Its most famous drawcard, the beaches, dot the Andaman Sea and the Gulf of Thailand, providing ample room for the tourist crowds to enjoy a peaceful spot of their own.

Then there is the Thai culture, heavily influenced by Buddhism and best appreciated with an authentic bowl of tom yum goong or a visit to an ancient temple, known locally as wats. Combined together, it's not hard to see why travellers are so attracted to Thailand, each one returning home with their own list of reasons to visit. There's a reason why Thailand is known as the Land of Smiles.


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